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Featured Products

Linus Rover

Linus Rover
Linus is one of our favorite brands – their bikes are fun, good-looking, and dependable. The Rover is an urban cruiser bike that is new for 2015. It’s got the good looks that Linus is known for, with mountain bike sensibilities. The 29? wheels are made to ride over potholes, hop curbs, and roll right over other obstacles. Available as a single speed or with a 3 speed internal hub, this sturdy steed will get you where you need to go.

Gift Cards!

Gift Cards!
Did you know that we offer gift cards?
Bike riders can be a finicky bunch, so if you’re at a loss as to which particular tire your loved one favors, or whether they think that neon yellow helmet is awesome or awful, you can leave the decision-making to them and get them a gift card to use at the shop.

Gift cards are available in the shop, but if you’d like one sent directly to the recipient or you’re buying from afar, please call us during business hours or email greg@thedevilsgear.com for more info.

Please DO NOT put payment info in your email – we’d prefer to do that over the phone.

Light and Motion

Light and Motion
When we first started using a bike as transportation, we only grudgingly affixed a rear blinky light. A front blinky seemed unnecessary and kind of nerdy. Now, seeing an unlit bike riding around town is enough to produce a visceral unease. How could any sane person roll into traffic without the added safety of a pair of lights?

Early in our commitment to riding with lights, we got by with “blinky lights,” so called because to be effective they’ve got to be set to a blinking pattern. We’d think, “That block on the way home where the street lights are out? No problem! More caution, less speed, hope for the best…”

Now that we use a light that actually illuminates, we feel uncomfortable with anything less. We prefer to see the pot-holes and debris in the road. Riding through an intersection on a rainy night, we prefer not to wonder whether drivers see us. (It doesn’t hurt that our commuter light is bright enough to help out on evening riding adventures on the road or in the woods.)

Once you try a legitimately bright light, you may not be able to go back to “be-seen” style blinky lights. We’d say that’s a good thing.